Willy Sier – Director of English to Chinese translations
Willy spent seven years in China; learning to master the Chinese language and understand Chinese culture. She obtained a Bachelor’s degree in International Communication and a Master’s degree in Social Science, studying contemporary Asian society. Currently she is a PhD-candidate at the University of Amsterdam, studying the migratory behavior of Chinese youth.
Feeling passionate about language and its ability to connect people, she chose to start this translation service. Her aim is to offer an easy portal for Western people, organizations and businesses through which Chinese people can be reached.
Willy: “The lack of Chinese language in the Western world is still a huge obstacle for many Chinese people who wish to explore Western services. Being able to read information in their native language helps inspire confidence in the service they are looking into. In my experience, Chinese people appreciate this effort being made on their behalf.”